Customer service trends 2023: How to prioritize retention in a recession

Business leaders are looking for efficient ways to drive revenue — and customer retention is where they’ve set their sights. Just a 5% increase in customer retention can lead to 25% higher profits. It’s no wonder then, that one of the major shifts we’re seeing is companies moving away from an aggressive acquisition mindset toward a recession-proof retention strategy.

As with any long-term relationship, flashy displays of affection will only get you so far. What customers want in these challenging economic times is an experience they can rely on. That means providing the same, consistent, joyful CX — every single time a customer interacts with your brand.

Watch the on-demand event

In this event you’ll hear from industry experts


Sarah Al-Hussaini

COO and Co-founder, Ultimate


Brittany Hodak

Keynote Speaker and CX Expert

Headshot of Bob Molenaar.

Bob Molenaar

Digital Experience Manager, Vandebron

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